Marketing Planner
Get more direct bookings with targeted marketing campaigns and promotions.
Promote your property online through Adwords campaigns, Landing Pages and newsletters with Hotelnet’s Marketing Planner.
Why choose Hotelnet’s Marketing Planner?
With Hotelnet’s Marketing Planner, you have total control over your hotel’s occupancy trends and the ability to plan strategic promotional campaigns.
An indispensable ally in elevating the success of your tourism facility.
- Solutions fully integrated with all other products in the Hotelnet suite.
- Grow your direct bookings and increase your visibility
- Deseasonalize your accommodation.
- Forecast of expected revenue and bookings in relation to the agreed campaign budget.
- All automated. Update, from a single dashboard, all your marketing campaigns and promotions.
- Accelerator function: optimizes the total commissions to be given to the various platforms.
- Decrease your dependence on OTAs and increase your direct bookings.
Better plan your season and make the most of your margins.
What to ask your Marketing Planner?
Reduce dependence on OTAs, maximize direct bookings and optimize revenues with ease!
With an intuitive interface and integration of crucial data, this tool allows you to create targeted promotions based on booking trends.
- Revenue Integration – Combine this data with Revenue Management’s suggestions for an effective marketing strategy and you can establish reliable budgets and forecasts.
- Booking Engine Integration – Launch targeted campaigns based on booking trends and real-time conversion rate analysis. This increases direct bookings, reducing dependence on OTAs and maximizing revenue with specific Landing Pages.
- Website – Plan Adwords campaigns to increase the visibility of the website. As for offers and promotions, created in the Marketing Planner, these will be displayed within the facility’s website.
- Loyalty – Create and send specific campaigns and promotions to loyal customers. This system allows you to increase their engagement and enhance their user experience.
- Channel Manager – Promotions activated by the Marketing Planner automatically apply to the direct channel.
- CRO/CRM Integration – Through detailed analysis of customer profiles, we are able to create customized promos and campaigns, targeting their preferences by encouraging bookings through the direct channel.